Cassidy Gearhart was born in Annapolis, Maryland. As a teenager, he channeled his youthful creative impulses and passion for design into a series of self-made hardcore music fan zines. While this work came naturally to Cass, he was a lifelong movie buff and enthusiast, and his ultimate goal was to become a filmmaker.
After college, Cassidy harnessed his design experience toward realizing this dream. He joined forces with a high-school friend to co-direct Open Transport, a motion graphics fueled documentary on the burgeoning indy hip-hop scene of the late '90s. The film, which featured interviews and intimate performances from such luminaries as Madlib, Talib Kweli, Pharoahe Monch & others, was a viral hit in an age before YouTube, spreading organically through the community.
Cassidy’s success with the film led to stints designing and creative directing commercials for a long list of studios including Digital Kitchen, Shilo, Freestyle Collective, and Eyeball. Along the way, he created highly stylized standout work for a long list of clients, including Nike, AT&T, Toyota, Cell South, BET & others. His Save Our Supplies PSA for Clinton Global Initiative charity Doc2Dock (co-directed with Julian King) was nominated for an AICP award and has been viewed online more than 100,000 times.